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Episode 215 Up Close and Personal with Marissa Lawton
Startup Nation, Meet:
Marissa Lawton
Marissa Lawton is a licensed counselor who also happened to graduate from a top 20 business school.
She is a corporate trained strategist and online marketing whisperer who lights up helping fellow clinicians repurpose and repackage their clinical skills skills.
Show Notes:
Marissa's upbringing and the unique life paths of her family.
Getting her boyfriend now husband almost fired from their job when they were young.
What life is like as a military spouse and how she navigates it.
Money - what she learned growing up and what she decided that led her into her first career.
Resources & Giveaways
Check out our earlier podcasts with Marissa: Episode 88 and Episode 186
Guest's Contact Info:
Tired of never quite feeling comfortable with your practice financials? I’d like you to meet GreenOak Accounting. Their goal is to empower private practice owners with the financial information they need to make good business decisions.
They specialize in working with solo and group private practices in the mental health industry, so they are uniquely positioned to help with figuring out what’s “normal” in your business finances and what’s not.
So if you’ve ever had a conversation with your accountant or bookkeeper that left you wishing that they understood private practice or had some best practices to share, head over to GreenOakAccounting.com and schedule a free consultation to see if they might be a good fit for you. They can help with all your accounting needs from bookkeeping to payroll to Profit First and budgeting & forecasting.
When you’re in private practice it can be tough to find the time to review your marketing efforts, let alone make improvements where they're needed.
Whether you are a seasoned clinician who’s current website needs to be revamped, or a new therapist building a website for the first time, Brighter Vision is here to help.
By first understanding your business and what makes it unique, Brighter Vision’s team of designers then uses this information to create a custom website catered to your specific marketing goals.
Better yet, every website includes professional search engine optimization to make sure you get found in online searches as well as unlimited technical support so your website can change and grow along with your practice.
The best news of all? Listeners of the Private Practice Startup podcast get $100 off any new website. To get started, head on over to brightervision.com/pps/.
If you’ve ever felt lost trying to find great people for your business, you need to try WizeHire. They’re an online recruiting system that makes the hard parts of hiring like making ads, posting to job boards, and tracking candidates fast and easy. Plus, they’re super affordable. We love that their DISC personality assessment helps you find exactly who you’re looking for.
We know it’s tough to juggle all you do, and hiring the right way can be a full time job. With WizeHire it feels like someone’s with you, supporting you every step of the way. Their team lives and breathes their mission of both helping you hire and helping teams create fulfilling careers and happy lives, and that’s something we really believe in.
Right now they’re offering free strategy sessions to PPS listeners! If you’re thinking about growing your practice, you gotta get on this call. They are the experts on building amazing teams from the ground up.
Start hiring or book your free strategy session today at Wizehire.com/pps.
Meet Your Co-Hosts:
What’s up #StartupNation!?! We’re so excited you’re here. In case you’re new to our community, I’m Dr. Kate Campbell, LMFT (on the right) and my business partner aka “BP” Katie Lemieux, LMFT is on the left.
We both built our thriving, 6-figure full-fee private practices from the ground up and love inspiring ambitious mental health professionals across the globe to brand themselves and grow their dream private practice!
We have a blast co-hosting the podcast! We look forward to inspiring you from startup to mastery!